Here is a Slideshare document that explains what “integrated branding” is, and how it has evolved. Traditionally integrated branding referred to how all aspects of a brand’s communications across different media needed to work together. Integration has taken on an …
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If you own a boat and want to know where you are going Fugawi Marine 5 is the software you need – it makes navigation simple. Fugawi is a Toronto based digital mapping company whom we started working with prior …
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We are building and launching Integrated Brands, a showcase of strategic branding to help and inspire marketing managers.
Online and mobile communications are revolutionizing every aspect of marketing. Now digital strategies have become the axle around which all corporate communications radiate. The digital realm now includes management dashboards, websites, online video, social sites, mobile, tablets, e-mail and inbound …
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